The Danone brand was born almost 100 years ago when Isaac Carasso developed a new type of yoghurt in his native Spain and named it after his son Daniel, or Danone in catalan.
Moving the business to France in 1929, Daniel merged Danone with BSN in 1973 and so became a key player in the European health food industry with market leading products including Activia, Evian, Volvic and Actimel.
Throughout this spectacular growth Danone never lost sight of their primary mission to bring health through food and beverages to a maximum number of people, or their understanding, as quoted in 1972 by their CEO Antoine Riboult “the responsibility of a company does not stop at the factory gates or the office door”.
Danone continue to develop ideas and projects that help communities across the UK understand and embrace healthy nutritional choices. Working with the British Nutrition Foundation on the Eat Like A Champ programme has allowed Danone to help distil important health information to 9 & 10 year olds in a fun and exciting way.
